Social Media Video Marketing

Hurricane is a Social Video Marketing Agency

In a world where attention spans are shorter than ever, mastering the art of captivating social media videos is non-negotiable. At Hurricane, we’re not just another agency – we’re your strategic partners in unlocking the full potential of your brand through dynamic video content. From industry giants like Huawei and Cineworld to Volvo and Middlesex University, our track record speaks for itself.

With video content being prioritised in the algorithms of all the social channels, social media video is an essential part of your video marketing strategy to engage with audiences.

Since we founded our video agency over a decade ago, here at Hurricane, we have been honing our YouTube video marketing skills to help brands reach and engage their fans both organically and through paid advertising. But now in the video-first environment, YouTube video production is competing with video content on other social media networks, notably Facebook, X, Instagram, Linkedin, Snapchat, and TikTok.

Ask our team about social video marketing

Video Content Creation for Social Media Platforms

We have the expertise to help your brand create effective social video marketing with content, which cuts through the noise to meet your business objectives. Emotional storytelling is one of our key strengths and essential to social sharing. Each social network has its own audiences and requirements for social video; our team can produce native videos which fit the requirements of your campaign and each social channel perfectly.

The Power of Social Video Marketing

Social media video marketing is powerful, in that it helps your brand engage with your customers and puts them at the heart of the story. We know that video for social media marketing videos must open with a strong hook to engage your audience and that you need to get the right video length for each social platform.

Our planners and social media marketing experts will work in partnership to help you create the right social video strategy. From creating the right content, targeting the right channel and combining organic and paid social, we’ll help you answer your questions. Is Instagram video, YouTube, Facebook,  Linkedin, Snapchat, Twitter, TikTok or live streaming right for your brand? And, should you be using social video advertising?

Essentially social videos are for digital channels, created to be shareable via social media and produced to be effective on each social network. Social media management platform, Hootsuite describes social media videos as “digital video designed to be shared through social networks.” Although similar to viral video marketing, social video production has a different purpose with the aim of creating highly-targeted, shareable, engaging content instead of chasing millions of instant views.

Chat to Us About Social Media Video Marketing

As an established social video production company, find out how we can help you with maximising the power of social video content.


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